2021-srw Associate Account Coordinator

As a Magrino Associate Account Coordinator you will gain valuable experience within the

Public Relations and Media industries.

Responsibilities:

• Updating critical media lists which will provide you with the opportunity to

familiarize yourself with key print, online and broadcast media contacts spanning

various categories including but not limited to: travel, real estate, food, spirits,

wine, consumer, and events businesses.

• Provide public relations support for account services teams including: assisting

with mailings, creating clip books, media monitoring, maintaining media lists,

developing and tracking editorial calendars, monitoring press coverage, writing

press releases, conducting research and assisting with media outreach.

• Understanding and familiarization with all steps and levels of event planning

including concept development, venue research, invitation creation, event décor,

catering selection, list management, RSVP management and night-of-event

experience.

• Involvement with PR outreach, contact with the media, tracking clips and overall

brainstorming ideas to create excitement.

• Gaining knowledge of key sourcing and vendor contacts within the Public Relations

and Media industry.

• Understanding and development of strategic planning as well as time and account

management skills.

• Follow others’ directions to gather and disseminate information.

• Working knowledge of social networks and ability to assist clients with developing

strategies and monitoring share of voice.

Education and Experience Required:

• BA/BS Degree

• Previous internship experience required, preferably in public relations or

marketing

Knowledge and Skills Required:

• Ability to prioritize while simultaneously working on numerous projects

• Excellent interpersonal and communication skills

• Detail oriented and results driven

• Ability to spot trends and integrate into PR efforts to keep accounts current in the

media

• Requires strong written and verbal communication skills and attention to detail